TCL has announced new QLED and 4K TV models for 2023 featuring Fire TV built-in. The models aim to provide premium picture quality and smart software options for consumers. New TCL TVs Combine Stunning Visuals with Fire TV Experience The new TCL TV lineup includes QLED and 4K models in the Q Class and S Class ranges. The Q6 series features Quantum Dot technology for over a billion colors and Dolby Vision HDR for Ultra HD image quality. The S4 and S3 series models also pack HDR and 4K resolution for detailed visuals. With Fire TV onboard, the new TCL TVs offer easy access to streaming apps, live TV, and Alexa voice controls. The TV interface surfaces favorite content front and center. Users can quickly jump into shows and movies from supported apps. Latest Display Technologies Enhance Viewing Experience In addition to Fire TV, the new TV models include TCL's latest display technologies for an immersive viewing experience. The Q6 models feature metal bezel-less FullView design, Dolby Atmos audio, and Auto Game Mode for gaming. The S4 and S3 models include Direct LED backlighting with contrast control and support for Dolby Vision HDR. They also pack dedicated gaming features like Auto Low Latency Mode. New Lineup Offers Diverse Size and Price Options TCL is launching the new Fire TV editions across a range of display sizes from 32 to 75 inches. The Q6 series is available in 55, 65, and 75-inch models starting at $449.99. The S4 series ranges from 43 to 75 inches, starting at $249.99. The S3 series is available in 32 and 40-inch models, starting at $169.99. With advanced display features and Fire TV's content-first interface, TCL's 2023 TV lineup aims to deliver premium smart TV experience and performance at affordable price points.