10 Specific Reasons Why People Buy Android TV Boxes, From Mainstream Use to Grey Hat Motives

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Android TV boxes have exploded in popularity over the last decade, and not just because they’re cheap little gadgets that plug into your television. These boxes, often powered by Android-based operating systems, unlock a huge range of entertainment options—both perfectly legitimate and sometimes not-so-legitimate. To understand why millions of people worldwide buy them, you need to look at the mix of practical benefits, customization, and the more controversial grey hat and black hat uses. Here are 10 detailed reasons with real-world examples.

1. Affordable Smart TV Upgrade

The most common reason is simple: many households still own older TVs without built-in streaming. An Android TV box costs anywhere from $30 to $100, far cheaper than buying a new smart TV. Plugging one in gives instant access to Netflix, YouTube, Disney+, and Spotify. For example, someone with a 2010 flat screen can turn it into a modern smart hub overnight without replacing perfectly good hardware.

2. Endless App Ecosystem Beyond TV Brands

Unlike Roku or Apple TV, Android TV boxes aren’t limited to carefully curated app stores. They can install apps directly from Google Play or even sideload APKs. This means niche regional apps, independent IPTV players, or beta versions of software can all run freely. A Filipino family might use it to stream TFC (The Filipino Channel), while an expat in Germany could sideload a Chinese sports app unavailable on local devices.

3. Gaming Without Buying a Console

Many Android TV boxes come with solid processors (Amlogic S905X4, Nvidia Tegra X1 in the Shield) that can run Android games or even emulators. With a Bluetooth controller, users play Mario Kart via retro emulation or PUBG Mobile on the big screen. It’s not PS5-level performance, but for casual gaming, it’s enough to keep kids entertained without dropping $400–$600 on a dedicated console.

4. Kodi and Plex Media Libraries

For media hoarders, Android TV boxes are practically built for apps like Kodi and Plex. They can stream home media collections stored on external hard drives, NAS systems, or even cloud storage. Someone who digitized hundreds of DVDs can run Plex, organizing everything with thumbnails and subtitles. It turns a chaotic folder of files into a Netflix-like interface, fully customized.

5. Regional Content and Bypassing Geo-Restrictions

Many buyers use TV boxes with VPN apps to access content libraries from other countries. For instance, someone in the UK might switch their Netflix region to access U.S.-exclusive shows. Expats in Japan often use VPN-enabled Android boxes to watch Hulu or BBC iPlayer as if they were back home. While VPN use itself isn’t illegal, using it to bypass licensing agreements often falls into grey territory.

6. IPTV Subscriptions (Both Legal and Illegal)

This is where things get murky. IPTV apps let users stream live television channels over the internet. Some providers are legitimate, selling access to international channels with proper licensing. Others offer hundreds of premium channels—including HBO, Sky Sports, and ESPN—for just $10 a month through unauthorized resellers. People buy Android TV boxes specifically because they’re flexible enough to run these apps. This black hat use is especially common in markets like the UK, Canada, and Australia, where sports subscriptions are costly.

7. Ad-Free YouTube and Modified Streaming Apps

With sideloading, users often install modded apps. YouTube Vanced (now discontinued but replaced by forks) allowed ad-free YouTube viewing. Others use modified Netflix or Spotify apps that bypass subscription limits. While technically piracy, these versions are still a big motivator for box buyers who want premium features without paying monthly fees.

8. Cutting the Cord to Save on Bills

Cable TV bills can run $80–$150 per month. An Android TV box, even when paired with fully legitimate streaming apps like Hulu + Live TV, Sling, or YouTube TV, often reduces costs to half. Add in free apps like Pluto TV, Tubi, or Crackle, and households realize they don’t need expensive traditional packages anymore. A retiree in Florida might replace their $120 Comcast plan with a $35 Sling TV subscription through their box.

9. Local File Sharing and Offline Content

In places with poor internet infrastructure, people use Android TV boxes as offline entertainment hubs. By loading movies onto a USB stick or external drive, families in rural India or Africa can watch content without reliable streaming. Some even swap hard drives between neighbors, essentially creating a local “file-sharing” library. This use case straddles the line between personal sharing and piracy, depending on where the content originated.

10. Tech Hobbyists and Tinkerers

Finally, some people just love tinkering. Android TV boxes are cheap enough to experiment with rooting, custom ROMs, or even turning them into mini-computers. A developer might load Linux onto one, while another user may repurpose it as a lightweight emulation station. The low entry price makes it a playground for enthusiasts who wouldn’t risk bricking a $1,000 iPhone or $600 console.

The Grey Hat and Black Hat Line

  • Grey hat uses include VPN unlocking, Kodi add-ons that scrape public content, or installing third-party app stores like Aptoide. These aren’t outright illegal but can violate terms of service.
  • Black hat uses include pirated IPTV subscriptions, cracked premium apps, and streaming copyrighted sports or movies without licenses. Many people still buy boxes for this reason, seeing them as a “one-time cost” to endless premium content.
ProductBrandNamePrice
KUSEZOISuperbox S6 Max Pro 4G RAM Elite Fully Loaded IPTVCheck Price on Amazon
NVIDIANVIDIA SHIELD Android TV Pro 4K HDR Streaming Media PlayerCheck Price on Amazon
XIAOMIXiaomi TV Box S 3rd GenCheck Price on Amazon
GoogleGoogle TV Streamer 4KCheck Price on Amazon
ONNONN Android TV 4K UHD Streaming DeviceCheck Price on Amazon
RT ROCKTEKRockTek GX1 UHD Streamer - Google TV 4K UHD Streaming PlayerCheck Price on Amazon

* If you buy through links on our site, we may earn an affiliate commission. For more details, please visit our Privacy policy page.

Final Thoughts

The Android TV box is more than just a cheap streaming stick. It’s a flexible piece of hardware that appeals to bargain hunters, tech tinkerers, gamers, cord-cutters, expats, and yes, pirates. Some people use them responsibly, others push into questionable territory, but the sheer versatility explains why they remain one of the most popular gadgets worldwide.

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