How to Find What’s Trending Now on Facebook – Guide

In the ever-evolving landscape of social media, staying abreast of the latest trends is crucial for both individuals and businesses looking to engage and expand their audience on Facebook. Here’s a detailed guide on how to find what’s trending now on the platform.

Using the Autocomplete Feature

One of the simplest ways to discover trending hashtags on Facebook is through the autocomplete feature available on the mobile app. When you start typing a keyword in the search bar, Facebook's search engine will suggest popular and relevant hashtags. By clicking on these suggested hashtags, you can see how many people are posting about that particular topic, giving you an accurate gauge of its popularity. However, this method can be time-consuming as you need to manually click on each hashtag to gather information[1].

Social listening tools are powerful resources for identifying trending hashtags related to your niche. Platforms like Brand24 allow you to set up a project and monitor specific keywords. These tools analyze mentions across the internet and collect trending hashtags relevant to your business. While these tools do not provide hashtags dedicated specifically to Facebook (due to platform restrictions), they can still offer valuable insights into broader trends that can be applied to your Facebook content. Brand24 updates its data hourly, ensuring you stay current with the latest trends[1].

Exploring the "Hot Topics" List

Facebook's Business IQ dashboard provides a "hot topics" list, which highlights the most popular topics across various categories such as entertainment, food and drink, sports, and people and creativity. These topics are identified based on a significant increase in volume over the previous month. By accessing this list, you can gain insights into what is currently trending and create content that resonates with your audience[3].

Utilizing Facebook's Search Feature

To find trending topics on Facebook, you can use the platform's search feature effectively. Here’s how:

Select "Posts" from the search filters.
Sort the results by "Most Liked."
Set the date filter to the current year.
Choose "Public Posts" to see all popular posts, not just those from pages you follow.

This method allows you to see the most popular posts and trending topics in real-time, helping you create fresh and relatable content[3].

Engaging with trending pages and groups is another effective way to stay updated on what’s trending. Use the search icon to find pages and groups related to your interests or niche. Follow these pages and join relevant groups to see their posts appear in your feed. By interacting with these posts through likes, comments, and shares, Facebook's algorithm will suggest similar trending content to you[4].

Using Hashtags

Hashtags are an excellent way to track trending topics and join conversations on Facebook. When you search for a hashtag, you can see the latest information and discussions related to that topic. For instance, searching for a hashtag like #dogs will show you what is currently trending under that hashtag. This method helps you stay informed and create content that aligns with current trends[4].

Monitoring Facebook Trends with PowerAdSpy

PowerAdSpy is a tool that helps businesses identify Facebook ad trends and stay ahead of the competition. Here’s how you can use it:

Search for Popular Ads: Look for ads with high engagement, likes, and comments to understand what types of content are currently resonating with users.
Check Hashtags: Identify popular hashtags on Facebook to join trending conversations and increase the visibility of your posts.
Monitor Competitors: Analyze your competitors’ Facebook pages and ads to gain insights into their marketing strategies and the trends they are leveraging[2].

Customizing Your Feed

To see more relevant trends, you can customize your Facebook feed. Access the video section on Facebook, click on the profile icon, and then enable notifications for trending videos. This will personalize your feed based on your interests and previous interactions, ensuring you see trending content that is relevant to you[4].

Utilizing Tools Like PostPlanner

Tools like PostPlanner can also help you find trending content on Facebook. This app allows you to filter trending content by categories such as social media and see the most recent or most popular posts. You can share this content directly from the app, adding your own commentary or scheduling it for later. This tool is particularly useful for businesses looking to share viral and trending content on their Facebook pages[5].

By using these methods, you can effectively stay updated with what’s trending on Facebook, creating content that is engaging, relevant, and likely to resonate with your audience.

How to Find What's Trending Now on Facebook – A Comprehensive Guide