Does Swisscows Search Use Bing Search Results – Fact Checked
Swisscows Search Engine: Does it Use Bing Search Results? – Fact Checked
Swisscows, a Switzerland-based search engine, has garnered attention for its strong focus on user privacy and family-friendly search environment. One of the key questions surrounding Swisscows is whether it relies on Bing for its search results.
Use of Bing Search Results
Yes, Swisscows does utilize Bing to power a significant portion of its search results. According to multiple sources, Swisscows relies on Bing for its web search capabilities, especially for searches conducted in languages other than German.
Exceptions for German Language Searches
An important exception to this is searches conducted in the German language. For these, Swisscows uses its own index, indicating that the company has invested in developing its own search technology for this specific market.
Privacy and Data Protection
Despite relying on Bing for search results, Swisscows emphasizes a strict commitment to user privacy. The search engine does not collect or store personally identifiable information (PII), does not use tracking cookies, and does not engage in geotargeting. This ensures that each search query remains anonymous, and users are not profiled or targeted with personalized ads.
Family-Friendly Filtering
Swisscows is also known for its family-friendly filtering, which automatically excludes violent and NSFW content from search results. This feature is particularly appealing to parents and educational institutions looking to provide a safe online environment for children.
Revenue Model
Swisscows generates revenue through search ads delivered by Bing. These ads are based solely on the user's search query and do not involve the collection or transmission of personal data. This model allows Swisscows to maintain its privacy standards while still generating income to invest in its technology and support social projects.
Compliance with Swiss Data Protection Laws
Operating from Switzerland, Swisscows benefits from and adheres to the country's stringent data protection laws. This adds an additional layer of assurance for users concerned about their privacy and data security.
In summary, Swisscows does indeed use Bing search results for most of its searches, except for those in German, where it employs its own index. This approach allows Swisscows to balance the need for comprehensive search results with its strong commitment to user privacy and data protection.