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March Madness Mobile Viewing Up Now Accounting For 20%

Mobile Viewing of March madness on the rise,, @thedroidguy

Mobile Viewing of March madness on the rise,, @thedroidguyAs smartphones and tablets continue on a speedy upward growth path, it’s only natural that more and more people are using their phones and tablets to watch the NCAA division one tournament. ComScore is calling this years tournament season “March Multi Screen Madness”.

Mobile is accounting for 20% of all online viewing of tournament coverage and games. That is more than double share of views of non-sports content using non PC devices. ComScore reports that on the first Thursday of the tournament (March 15th) sports related traffic went up to 79%. Traffic for other web content fell 2%

More after the break

March Madness: Catch Complete Coverage Of The NCAA Tournament On Slacker Radio


March Madness is heating up right now with the first round of the NCAA Men’s Basketball Tournament, and with that Slacker Radio is beefing up their content offerings.

Slacker has announced a partnership with Dual Global, the leader in play-by-play radio sports. Through this partnership Slacker Radio will offer all 67 games in the NCAA Division I Men’s Tournament. The coverage began Tuesday evening.

Dial Global will supply coverage of the women’s tournament, as the college world series and lacrosse championships.

“We are thrilled to offer the millions of Slacker mobile listeners free access to Dial Global’s coverage of the NCAA Championships,” said Jonathan Sasse, senior vice president of marketing at Slacker. “These live broadcasts will be appreciated by all sports fans, with more to come as we continue to expand our content to meet the needs of our listeners.”

You can easily find the NCAA coverage within Slacker’s features stations as well as by searching the Slacker radio app.

You can also keep up with the latest tech on TDGN on Slacker Radio