Apple’s tagline of “If it’s not an iPhone, it’s not an iPhone” has been used and mimicked countless times before. But Samsung’s new jibe perhaps will hit #Apple the hardest, although it’s unlikely to make any difference in the actual sales figures when the #iPhone6s and the 6s Plus are officially released on September 25.
A new video ad posted by Samsung talks of how a Galaxy phone (Galaxy S6) can offer better customization options compared to something like an Apple iPhone. However, nowhere in the video does the company explicitly mention the iPhone, which makes it even better as it’s left to the interpretation of the audiences.
The ad ends with the tagline – “If it doesn’t look like your phone, it’s not your phone.” This comes just under a week after Apple unveiled the iPhone 6s and the 6s Plus with an identical design as the predecessors and a relatively unchanged software (visually, at least). We expect more such ads to crop up over the coming days as Samsung takes on the Cupertino giant with its Galaxy Note 5 and the Galaxy S6 edge+ smartphones.
You can catch the ad below.
Source: Samsung – YouTube
Via: Phone Arena