Samsung announced earlier this month that it will be offering the BlackBerry Messenger service to its Galaxy smartphones in Africa. The scheduled release depends on when BlackBerry will be able to release the BBM for Android app.
Recent developments show that the company is now advertising the service as seen by a YouTube video post made by Samsung Ghana. While it’s really not the best marketing ad with no audio available still it’s enough to draw interest from a lot of people waiting for BBM to appear for the first time in the Android platform. This could possibly mean that the app will soon become available.
When Samsung officially announced earlier that BBM will be coming to their devices a lot of people became quite excited.
George Ferreira, VP and COO of Samsung Electronics Africa said that “At Samsung we are all about collaboration, innovation and driving consumer experience based on choice, value and customisation to suit every lifestyle. As such, bringing a top tier messaging service such as BBM is another way that we are expanding the catalogue of our messaging services and offering customers an amazing way to stay instantly connected with colleagues, friends and family.”
According to Andrew Bocking, Executive Vice President BBM at BlackBerry, “BBM provides one of the best and most robust mobile messaging experiences today. BBM has always set the standard for mobile instant messaging and we are thrilled to bring this experience to Samsung customers across Africa. BBM is loved by people who rely on fast, trusted messaging, along with the immediacy that our delivered and read statuses bring. Samsung customers will soon join the BBM nation in its love of the “D” and “R” notifications.”
BBM on Galaxy smartphones will be part of Samsung’s Messaging Hub and will make people stay connected better. Consumers with Galaxy smartphones in Africa will be able to enjoy various BBM services and features such as BBM social network, BBM chats, multi-person chats and BBM Groups.
The BBM for Android app will soon become available for free at the Samsung and Google Play Stores.