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Android Dominates With 79% Market Share For Q2 2013

The latest data released by Gartner, the world’s leading information technology research and advisory company, shows that the Android platform is dominating smartphone sales for the second quarter of this year. A total of 79% of smartphones sold worldwide for Q2 runs on Android. What’s also interesting to note is that smartphone sales have finally overtaken featurephone sales. According to Anshul Gupta, principal research analyst at Gartner, “Smartphones accounted for 51.8 percent of mobile phone sales in the second quarter of 2013, resulting in smartphone sales surpassing feature phone sales for the first time.”

Sales of smartphones worldwide grew to 225 million units which is a 46.5% increase for the same period last year. This increase comes at the expense of featurephone sales which decreased by 21% with only 210 million units sold for the same period. The key regions where smartphone sales increased significantly were Asia Pacific (74.1%), Latin America (55.7%) and Eastern Europe (31.6%).

Worldwide Smartphone Sales to End Users by Vendor in 2Q13 (Thousands of Units)

  • Samsung 71,380.9 (31.7%)
  • Apple 31,899.7 (14.2%)
  • LG Electronics 11,473.0 (5.1%)
  • Lenovo 10,671.4 (4.7%)
  • ZTE 9,687.6 (4.3%)
  • Others 90,213.6 (40.0%)

Worldwide Smartphone Sales to End Users by Operating System in 2Q13 (Thousands of Units)

  • Android 177,898.2 (79.0%)
  • iOS 31,899.7 (14.2%)
  • Microsoft 7,407.6 (3.3%)
  • BlackBerry 6,180.0 (2.7%)
  • Bada 838.2 (0.4%)
  • Symbian 630.8 (0.3%)
  • Others 471.7 (0.2%)

The data shows that Samsung is the leader in terms of smartphone sales which is more than double that of second placer Apple. Despite Apple showing increased smartphone sales for Q2 of this year its marketshare has still declined. Gupta said that “We see demand in the premium smartphone market come mainly from the lower end of this segment in the $400-and-below ASP mark. It will be critical for Samsung to step up its game in the mid-tier and also be more aggressive in emerging markets. Innovation cannot be limited to the high end.”

The decline of featurephones is a warning signal to Nokia that they should step up their efforts in their smartphone business. The company relies heavily on their featurephone line, such as the Asha, while their Lumia smartphnoes are facing stiff competition from Android devices.

via gartner

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