Digg prepares Google Reader alternative

Google’s announcement to shut down Google Reader on July 1, 2013 sent many loyal fans of the  RSS reader panicking. On the flipside, however, it opened a door of opportunity for other companies to provide replacements for the Google product.


One such company which has announced that it will release a Google Reader alternative is Digg. Digg is more popularly known as a social news website that lets people share web content online as well as vote such content up or down. Google’s announcement, however, prompted the company to break the news about a service that they had been intending to launch sometime around the second half of 2013. Google’s move, shares Digg’s Andrew McLaughlin, convinced them that they should immediately begin their work on the reader.

McLaughlin also revealed that the Digg team had been avid users of Google Reader, but they do recognize the opinion of some people that RSS, in its current form, is possibly outdated.

The reader that Digg is developing will be based on the philosophy that their team had espoused ever since 2010, when they began developing News.me. McLaughlin maintains that since that time, they had been committed to developing products that allow readers to discover interesting web content. The new Digg reader will thus take this philosophy into account, and provide users with some features that are similar to what Google Reader had. However, Digg will take Google’s initiative a step further by incorporating content from social media websites like Facebook, Tumblr, Twitter, Reddit, and Hacker News.

To create the Digg reader, the company is presently asking for opinions from those who are interested in the project. These opinions will help identify the needs of the users and guide the creation of one of the successors of Google Reader.

Many of those who posted comments to the article indicated that they want the Digg reader to be simple and clean, much like the Google Reader as it appears today. Some also suggested apps to go with the web version of the Digg reader, as well.

In the statement, McLaughlin also clarified that despite the fact that they are developing a new service, the present Digg will remain.

via digg