Tegra 4 devices to launch in August


NVIDIA had unveiled their latest generation mobile SoC, the Tegra 4, last month at the CES 2013 that was held in Las Vegas. According to NVIDIA, the all new Tegra 4 will be having ah whopping 72 GeForce GPU cores with 4K video support. If we do the math, the visual processing power of the Tegra 4 is about 6 times more than the Tegra 3 that is currently available. The SoC will also come with quad-core ARM Cortex A15 processor and a second generation battery saver core which should increase the power efficiency of the device.

We have already seen few devices that are powered by the Tegra 4, including a 10-inch tablet by Vizio and NVIDIA’s Project Shield gaming console, however, we cannot jump to the conclusion that those devices will make their way to market shelves any time soon. According to sources, it will be few months before Tegra 4 devices start appearing in the market as NVIDIA still hasn’t started shipping the chip to the manufacturers who are interested.

In a conference call, NVIDIA’s CEO Jen-Hsun Huang said that he expected the Tegra 4 SoC to start shipping in July, which would mean we may get to see the smartphones and tablet powered by this SoC not earlier than August, 2013. Talking of the portable Shield console which is NVIDIA’s own product, it is expected to be out in September of this year.

Tegra 4 is currently considered to be the fastest mobile processor in the world, however, due to the delays, it may soon lose that position because the upcoming next generation of mobile SoCs by Qualcomm will supposedly be faster than NVIDIA’s Tegra 4, and they may make their way into the market before Tegra 4 makes a move. The Snapdragon 600 is anticipated to be commercially available in Q2 of 2013, whereas the higher end Snapdragon 800, with its quad-core Krait 400 CPU running at up to 2.3GHz and Adreno 330 graphics will be available a little later. Apart from that, we also have Samsung’s latest Exynos 5 chip which has 8 cores and is designed using ARM’s big.LITTLE configuration. The processor is rumored to be made available via the upcoming flagship Samsung Galaxy S IV which may be unveiled as early as next month.

NVIDIA’s product is really good, but the delays that the product is going through will not help the company position itself as a major player in the mobile SoC arena. Coming to the market late with a next-gen quad-core offering will obviously have major impact on the sales. Also, in case of Qualcomm, the company has already partnered with several smartphone manufacturers who will be buying their chips, but in case of NVIDIA, there are no such agreements in place and the company will have a hard time finding interested buyers for the Tegra 4 SoC.

What are your thoughts on Tegra 4? Would you like to buy a device powered by this hardware? Let us know in the comment section below.

via Electronista

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Samsung is a smart phone manufacturer which works on a very strict time to market concept. It the company misses a product release window, it would become difficult for the company to get back the market share and the profits that it would be expecting out of a product. To meet the time to market window, one needs to plan out everything properly, and work accordingly. For example, the South Korea based smart phone manufacturer has already registered a bunch of names for its upcoming smart phones, but it is not known if any of these smart phones are actually in the making. The South Korean based smart phone manufacturer, Samsung, has filed United States trademarks for the following names: Galaxy S Kit, Galaxy S Mate, Galaxy S Impact and Galaxy S Act. These could be the possible names of the upcoming Samsung Android smart phones. Since the line of smart phones is Galaxy S branded, these could be in the upper mid range sector of the smart phone market. Not just this, the South Korean company is also working on registering the name ATIV Zexy trademark in Europe. And since this is ATIV branded, it is going to be name of a Windows Phone smart phone. But again, there is no idea if there is a smart phone in the works to bear this name. Samsung needs to get a good market share in the United States this quarter. It is good to know that the company managed to get a 2.3 per cent increase in its market share in the United States. But if it manages to continue to be on the rise, soon the company will be over the Cupertino tech giant and its iPhone. Apple has managed to get a steady 2 per cent rise in its market share in the previous quarter ending December, 2012.

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