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Time running out for RIM’s trade-in program


Being an app developer in today’s era has its own perks. BlackBerry 10 is one of the most exciting upcoming mobile operating systems, and RIM seems to be doing everything aggressively in order to make it a success. RIM has been a laughingstock for past few months, but not anymore.

If you are a registered app developer at RIM, you must have probably received a BlackBerry 10 Dev Alpha device. For normal people who don’t know about this, it is basically an alpha device that RIM distributed to developers so that they could develop apps for the particular operating system and particular form factor. Neither the software nor the hardware on this device is final and it is just a prototype. Now that RIM is finally going to launch this new exciting product called BlackBerry Z10 and the BlackBerry 10 platform on January 30th, time is running out for developers who would like to take advantage of RIM’s trade in program.

The offer is simple. Developers have to send their Dev Alpha devices back to RIM and they will revert back with a limited edition BlackBerry 10 smartphone. The catch is that in order to become eligible for the program, developers must have their app built, tested and submitted to BlackBerry App World by January 21st, next Monday.

The testing devices can be sent back any time and RIM will start sending out devices 6 to 8 weeks after the press conference that is going to be held on January 30th. It should be noted that the application for the limited edition device need not be sent by January 21st. You can request for the device at any point in time using the App ID of the app that meets the January 21st deadline.

Below are answers to some of the most common questions that were asked on RIM’s official website:
• When do I have send in my Dev Alpha?
o The Dev Alpha device can be returned anytime. Please keep in mind that the Limited Edition devices will not begin shipping until six to eight weeks after the BlackBerry 10 launch on January 30, 2013.
o You will not receive a Limited Edition device until you return the BlackBerry 10 Dev Alpha testing device.
• When will I receive my Limited Edition device?
o The Limited Edition devices will begin shipping out six to eight weeks after the BlackBerry 10 launch on January 30, 2013
• Can I still register for a Limited Edition after January 21, 2013?
o Yes, the January 21, 2013 deadline is for submitting your application in to BlackBerry World. The registration for Limited Edition can be completed anytime, using the App ID of an app submitted by January 21, 2013.
• Why have I not received an email yet?
o This is likely because your submission is still in the queue to be validated against the terms and conditions. Once tested, you will receive an email with your qualification status.

Do you think BlackBerry 10 will be successful in the smartphone arena? Let us know!

Source: BlackBerryDeveloperBlog

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