Google released a Tablet App Quality Checklist to ensure the quality of apps aimed at tablet computers. This move was prompted by the release of the Nexus 7 tablet earlier this year as well as the upcoming holiday season.
According to Google, the company is working to allow more tablet apps to be featured in the Google Play store. Thus, it is reminding app developers to consider optimizing apps for tablets, as well, instead of simply targeting smartphones.
Google notes that the growing tablet market provides more user engagement and opportunities to earn revenue. The checklist helps them to achieve these by identifying key areas and enumerating best practices that illustrate them.
There are several key areas that Google is suggesting that Android developers focus on. These include: “optimizing your layouts for larger screens, taking advantage of extra screen area available on tablets, and using Icons and other assets that are designed for tablet screens.”
The checklist is numbered, but Google offers that the numbering does not necessarily mean that developers need to follow them in chronological order. Rather, they should follow them in the ways that would suit the needs of their apps.
Here is the full checklist that Google provided: Test for Core App Quality, Optimize your layouts for larger screens, Take advantage of extra screen area available on tablets, Use Icons and other assets that are designed for tablet screens, Adjust font sizes and touch targets for tablet screens, Adjust sizes of home screen widgets for tablet screens, Offer the app’s full feature set to tablet users, Don’t require hardware features that might not be available on tablets, Declare support for tablet screen configurations, Follow best practices for publishing in Google Play. Google likewise recommends a hardware or emulator environment to assess the app’s quality on tablet devices.
In the checklist, Google also underscored the strategies of Mint.com, Instapaper, and Tiny Co which all worked to optimize their apps for tablets. As a result, they saw more engagement, increased monetization, as well as a rise in downloads.