Market researcher IHS iSuppli reported the iPhone 5 is set to surpass the sales of its predecessors (iPhone 4), adding the last quarter of 2012 will be “the biggest one for iPhone sales in history.”
“The new phone will be released with just over a week left in the third quarter, so most of the iPhone 5 sales bump in 2012 will be seen in the final [fourth] quarter of the year,” iSuppli stated in their report Wednesday.
iSuppli is expecting iPhone to drive Apple’s smartphone shipments in 2012 to 149 million units – a 60 percent jump from last year’s sale of iPhone 4.
“Prospective buyers hold off on purchasing during the time leading up to the rollout of the new device. This phenomenon depressed iPhone sales in the second quarter of this year,” according to iSuppli.”
“Unlike last year’s release of the iPhone 4S, this year’s iPhone 5 announcement comes as a significant departure from previous models,” Daniel Gleeson, an iSuppli analyst, said in a statement.”
iPhone 5’s larger screen and 4G long term evolution (LTE) connectivity features makes Apple’s smartphone appealing to buyers, allowing the company to dominate the mobile phone market.
“The addition of a new, larger screen is a fundamental change in product design. Furthermore, the iPhone 5 is the first member of Apple’s smartphone line to feature 4G long term evolution (LTE) connectivity, accelerating data speeds dramatically compared to previous models. These major improvements will drive strong sales for the iPhone 5.”
iPhone 5 is the sixth generation of the iPhone series and was released on September 12, 2012. Apple is scheduled to begin shipping their most recent smartphone on September 21, 2012.