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HTC To Stop Packaging Beats Headphones

We just brought you the story of HTC’s horrible fiscal Q2 of 2012, now we’re hearing even more bad news from many people’s favorite Android phone manufacturers.

Well that was short lived, and 300 million dollars later HTC has announced that they are no longer going to package Beats by Dre headphones with their smartphones. Now don’t panic, the software is going to be there and as we reported back in February it will be on every phone with HTC Sense 4.0.

HTC’s main product executive told CNet “An accessory like the headphone doesn’t factor in when someone is buying a smartphone. If they want a Beats headphone, they’ll buy it directly.”

HTC did a partnership with Beats audio in 2011 to the beat of $300 million dollars. We were expecting HTC to continue shipping earbuds with their newest smartphones but that’s not the case any longer. We’re not sure what sparked this outside of HTC’s official statement however earlier this year it was announced that Beats Audio was having problems coming to terms with Monster who has been their manufacturing partner since the creation of the line.

source: Phandroid


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