Most of the mobile industry players have been reporting their Q3 results this week. It was Motorola Mobility’s turn this week. Motorola Mobility announced a couple of weeks back that they were going to quietly post their earnings without the typical conference call for discussion.
One of the reasons that they didn’t hold a normal conference call may have been because of the lackluster sales of the Motorola Xoom tablet in the third quarter. According to the company they only shipped 100,000 tablets in the past three months. Although the tablet has been on the market for a while, Motorola has just started making the upgrade to 4G available, hoping it would spark third quarter sales.
The figure Motorola reported was the number of units shipped, not even sold to end users. Motorola has reduced the price of the original Xoom to $400 and the 4G/LTE upgrade is free for those who purchase a 3G model. Motorola Mobility is hoping that these two factors will lead to improved sales in the 4th quarter. Motorola has also repackaged a “family” edition of the Xoom tablet that they are hoping drives holiday sales.
Meanwhile the replacement to the original Motorola Xoom, the Motorola Xoom 2 has shown up in Verizon Wireless’ internal system.
The Motorola Xoom 2 will ship with 4G/LTE in tow. A screen shot of a Verizon Wireless internal system, that Droid-Life has released shows three possible versions of the next generation Xoom. It appears that it will come in a 16gb, 32gb and 64gb version. There is no indication as to when the Xoom 2 will release, however Motorola Mobility CEO, Sanjay Jha said in their Q2 earnings call that they did have another 4G/LTE tablet due before the end of the year.
Motorola will need to get the Xoom 2 out in time for the holiday rush to have an effect on their Q4 and end of year results.