AOL launched an exciting new social music app at South By Southwest in Austin Texas last month. The new app called “Play” by AOL Music allows users to sign up and share their favorite music with their friends in a familiar feeling social media setting.
When using Play, members can share what they are listening to right now and the new music they like. Members can also share new music to Play via “listening parties”. They can also share and dedicate music experiences with personalized album art and messages directly to their Play community or via Twitter & Facebook.
Play exposes their members to new music through Spinner’s MP3 of the day and listening parties with big name artists like Jennifer Hudson, Radiohead, Britney and even Pearl Jam. Listening parties feature 20 or so acts with full length album previews.
Play was originally released to the T-Mobile Samsung Galaxy S 4G device when it launched at SXSW. They plan to add an iPhone version of the app shortly.
This new way to do music via Play by AOL Music has taken off !