zBoost, maker of cell phone signal boosters, today announced retail availability of their zBoost-SOHO and zBoost-METRO in Best Buy locations across the country. Quoting the press release, “As seen by the Google Nexus phone, most consumers aren’t ready to buy electronics sight unseen. They still want to be able to touch and feel the products. In fact, more than 40 percent of consumers research consumer electronics online but still make the final purchase in store,” said Sharon Cuppett, vice president of marketing and product management of Wi-Ex. Giving people an opportunity to view a product in a store helps. If it is a device that somebody has not heard of, finding it in a Best Buy store may help make zBoost a household name.
zBoost is designed for small office and home users. It works by creating Cell Zones™, helping to aid consumers and businesses alike keep continued cell signals in buildings that suffer from poor signal strength. Big markets for these devices will obviously include people in cities such as New York and San Francisco, very well known to travelers on some networks, to be black holes. The zBoost-Metro is designed for urban use where vertical separation is not feasible, and the zBoost-SOHO is designed to be used with a minimum of 15′ vertical separation.
I will actually be testing the zBoost-SOHO here this week (I have been unable to test due to the flooding in my house).