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HTC Aero to launch under the ‘One’ moniker in November

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HTC is going through tough times right now and promised to try and turn things around with a new midrange offering later in the year. A new leak from Evan Blass a.k.a @evleaks is telling us that the company plans to launch this new midrange smartphone codenamed ‘Aero‘ under the One moniker.

HTC usually reserves the One brand for its upper tier devices, so it’s a little surprising to see that the company would start selling budget and midrange phones under the One brand as well. This could prove to be a wise move from the company as the world is synonymous with the One brand.

We’re curious to see what becomes of HTC’s Desire series of devices and if it will be rebranded under the One series. Either way, this could be a gamble from the company, but at this point, the Taiwanese manufacturer really has no choice.

What do you make of a midrange HTC One handset?

Source: @evleaks – Twitter