Samsung aims to hit 100 million Galaxy S and Note shipments this year. J.K. Shin himself, the company’s CEO, announced the goal today.
Shin’s statement is seen as an attempt to reassure investors whose faith in the company may be weakening because of the perceived weak performance of the company’s high-end products in terms of sales this year. Critics have earlier described the slowing down of sales of Samsung’s flagship handset as well as the Note as a symptom of the high-end market saturation.
Shin, however, vehemently denies such perception, saying that they are not having problems with selling their high-end devices. He clarified, however, that the future trend in market growth concerns the low- to mid-range segments more, which is why Samsung is exerting more effort in such area.
Shin also confirmed that the company expects to sell around 40 to 42 million tablets this year, a figure which was already reported yesterday by Korean media. The figure will represent a significant portion of the 240 million tablets that are expected to be sold by all tablet makers this year.
Shin is optimistic that Samsung’s tablet growth will continue in the coming year, as more consumers are expected to purchase tablets with displays measuring 10 inches and above. The sales of such large tablets are estimated to reach 100 million units.
This forecast would explain the recent rumors and leaks of 12.2- and 13.3-inch tablets that will supposedly be released by Samsung in 2014.
In connection with this forecast, Shin says that it is likely for the PC and tablet markets to merge in the future—another reason why Samsung is rumored to be releasing a Galaxy Note that dual-boots Android and Windows RT.
Meanwhile, Shin still believes that there is plenty of room to expand in the smartphone market. Currently, the global smartphone penetration is only 21%. The same is expected to increase in the future, as more consumers begin using LTE.