Prestigio has just launched its Intel powered Android smartphone called the MultiPhone 5430. This device uses an Intel Atom processor (Z2420) that aims to deliver a faster web browsing experience as well as smooth multitasking. It is also said to be much more energy efficient than comparable smartphones running on Qualcomm or Nvidia processors.
If you haven’t heard of Prestigio before then it’s probably because they have only been in the smartphone business for a year now. It is the brand name of electronics distributor ASBIS which is popular in Eastern Europe.
According to Intel UK sales director for Consumer and Retail Business Richard George “For today’s mobile devices, user experience is paramount, our goal is to deliver a great smartphone experience for consumers. The MultiPhone 5430 with the Intel Atom processor Z2420 reflects the need to provide a responsive mobile platform and long battery life that meets the requirements to have social media and the internet at the consumer’s fingertips anytime, anywhere.”
Prestigio MultiPhone 5430 Technical Specifications
- OS: Android 4.0
- Display: 4.3 inches QHD 540×960, 256 ppi
- CPU: Intel Atom Z2420 with Intel Hyper-Threading 1.20 GHz
- GPU: PowerVR SGX540
- RAM: 1 GB
- Internal Storage: 4 GB (non-expandable)
- Camera: 8.0 Mpixel autofocus rear, 0.3 Mpixel front
- Interface: Bluetooth 2.1, 802.11b/g/n, Micro USB, 3.5mm mini-jack
- Network: GSM 1800, GSM 1900, GSM 900, WCDMA 1900, WCDMA 2100, WCDMA 900
- Battery: Lithium Ion 2000 mAh (12 Hours talk time, 400 Hours standby time)
This model is said to deliver a rich multimedia experience and can playback a full HD video smoothly. The integrated 3D graphics makes it handle games better.
This device will be hitting the UK market next week at a price tag of £200. It is already available in several markets such as Belarus, Bulgaria, Croatia, Cyprus, Czech, Estonia, Egypt, Hungary, Germany, Ireland, Italy, Kazakhstan, Latvia, Lithuania, Bosnia, Herzegovina, Netherlands, Poland, Russia, Romania, Saudi Arabia, Serbia, Slovakia, Slovenia, South Africa, South Korea, Tunisia, Turkey, UAE, and Ukraine.