Netflix is offering $100,000 for developers who can improve the features, reliability and security of Cloud computing, a report on PCMag said.
The video streaming media company is seemingly troubled by concerns on the reliability, dependability and the security of the Cloud technology. Neil Hunt, Netflix’s chief product officer, said in a statement that they consider the technology “emerging.”
Although the technology is slowly gaining momentum, it is not fully developed yet. So, in order to bring the technology to the next level, Netflix is offering the prize money to those who can explore and develop the Cloud computing further.
Why is Netflix doing this? The company is considering itself as one of the pioneers of the Cloud technology, having moved to the Cloud in 2009 through the Amazon Web Services (AWS). Today, Amazon runs a variety of applications for Netflix. It allows the company to focus more on improving its customers’ overall experience instead of worrying about the technology infrastructure.
Most of the complicated technology infrastructure of Netflix has been moved to AWS, including the members’ movie lists, web searches, movie transcoding and recommendation system.
So now, Netflix seems to want to focus greatly on innovation as it invites developers to take the Cloud technology to new heights.
According to Netflix, the prize is divided into 10 categories. They will be judged by a panel of independent but renowned technology experts and pioneers such as Amazon’s CTO Werner Vogels, Thoughtworks chief scientist Martin Fowler, Strategist Simon Wardley, Telx Senior Vice President Joe Weinman, Netflix Cloud vice president Yury Izrailevsky and others.
The $100,000 prize money is not for one category alone, however. Netflix will give $10,000 to each category wherein programmers and software developers are required to build from Netflix’s open-source code. Aside from the cash prize, Netflix will also throw in $5,000 worth of AWS credit, a trip to Las Vegas and an invitation to the Amazon Web Services Re: Invent Conference in November.
But the prize doesn’t seem right for what Netflix is asking of developers for a mere sum of $10,000 per category (that amount will still be divided among the team members). However, for those who are interested, Netflix’s current open-source projects will give you an idea of what it is that the company is looking for.
The contest runs from March 13 to September 15 this year. Winners will be announced in October.
Moving Away from AWS
Since Netflix uses AWS for its Cloud, it seems a little bit confusing that it is asking developers to make its Cloud technology more efficient and dependable? Does it want to improve the technology for AWS or is it moving away from Amazon?
Major parts of Netflix’s technology infrastructure is run by AWS. So, it is a big question that the company does not see that AWS is capable of developing the technology by itself. Then, there are also criticisms on Netflix’s own ability to improve the technology that it possesses because it had to ask developers around the world to create the codes that will make its Cloud computing work more smoothly.