The next battle could be fought between two Android manufacturers namely LG and Samsung. The reason for this is the use of eye-tracking technology. Samsung’s newest flagship device, which is the Samsung Galaxy S4, hasn’t been released in the market yet but as early as now LG will reportedly study it for possible patent infringement as soon as it is released.
As reported in Korea’s Yonhap News, LG is suspecting that Samsung’s Smart Pause feature, which is available in the S4, is quite similar to their Smart Video feature which is available in the Optimus G Pro. The company is basing their claim on a 2009 patent that they have but will also check out if Samsung has infringed on other similar eye-tracking patents that they hold dating back to 2005.
Samsung has denied that they have infringed on the patents held by LG saying that their eye-tracking feature is different and uses proprietary technology.
In a press release recently released by LG they described their Smart Video feature as “recognizes the position of the viewer’s eyes and automatically plays or stops the video without any manual input from the user. When the viewer’s eyes are no longer focused on the smartphone display, the front camera recognizes this and immediately pauses the video automatically. Once the user’s gaze returns to the smartphone, the video resumes playback from the point last viewed.”
Samsung on the other hand describes their technology as “whenever you look away, the Samsung GALAXY S4 makes sure to pause whatever you’re watching, so you don’t miss anything. Amazingly, Smart Pause resumes where you left off when you look back at the screen again”
Competition between these two Korean giants has been fierce lately as both are outdoing one another. During CES 2013 when Samsung announced that they will soon be releasing the ‘world’s first’ curved OLED TV LG quickly announced their own ‘world’s first’ OLED TV.