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Apple buys indoor GPS company WiFiSlam

WiFiSlam's positioning Data

The Cupertino tech giant, Apple, has recently closed a deal with the “indoor GPS” company, WiFiSlam. The company is another startup in the Silicon Valley which is just two years old. But what is “indoor GPS”? As the phrase explains it pretty clearly, the technology can be used to pinpoint the location of a device or a person having this device in a building, where GPS signals will not be available. The technology uses Wi Fi networks to find the location of the device.

The Cupertino tech giant has not yet officially released any numbers about the acquisition. But according to The Wall Street Journal, which has quoted a few people familiar with the acquisition, the iPhone maker has spent some $20 million in the acquisition. The Wall Street Journal writes, “[Apple] buys smaller technology companies from time to time,” the spokesman said, declining further comment.

In just two years, WiFiSlam has been able to impress some of the angel investors in the Silicon Valley and raise some funds, but the exact number has not been published anywhere yet. And not just that, the company has some ties to Google. For example, Joseph Huang, one of the co founders of the company, has been a software engineering intern at the search engine giant. Also, a current Google employee, Don Dodge, is listed as one of the angel investors, and again, there is no idea about how much Dodge has invested.

The Cupertino tech giant might use the technology of WiFiSlam to come with its own indoor mapping solution for its Maps app, to compete with Google’s Indoor Maps. Will this change the game for Apple? Well, we do not know that yet, and we can neither predict the future. But one thing is for sure, the competition between Apple and Google in the mapping department is going to be get fierce.

Source: Apple Insider

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