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Ads deadlier than Porn says study

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Perhaps, it’s time for all late night internet users to take a beat. According to an articulated survey conducted by Cisco, it was found that web-based adverts were 182 times more likely to harm your content than porn websites.

The networking giant dug out details from two independent global studies that were carried out to understand the work patterns of businesses and individuals. As work and personal lives continue to get blended into one another, there’s a strong need to ensure the security of smartphones as well as computers.

Cisco’s 2013 Annual Security Report (ASR) clearly states that it found far more malicious content in online advertisements than it found in pornographic websites. That doesn’t imply that watching pornography is completely safe. It just isn’t as harmful as online advertisements.

The findings reveal a shocking fact that the highest numbers of online threats are not hosted on pornographic websites, pharmaceutical or gambling websites. Rather, they’re hosted in some legitimate destinations visited by millions of people. They can either be major search engines, shopping websites, or social networking sites.

According to Cisco, people who mix their work and professional life are at higher risks. Most of us who use our smartphones to log into social networks, reply to mails, and check out websites come under the scanner.

However, the survey also revealed that over 91 percent people believe that the age of privacy is over, and that they would be willing to sacrifice their privacy at the stake of being online on popular social networks.

According to the survey, youngsters feel more comfortable in sharing their personal info with retail shopping websites than their own company’s IT department. The study also found that online shopping websites were 21 times, and search engines were 25 times as likely to deliver malicious content as any deceptive software suite.

Today’s GEN-Y generation demands freedom in every possible field. They want to express themselves, and want to make their presence felt. They are eager to test the corporate cultures and policies with their evangelistic freedom of choosing smartphones, social media, and various other interacting mediums. Every youngster is constantly checking their Facebook account to count the number of pokes he/she received, is constantly obsessed with the most obscure hashtags, and is always connected to his never-ending social circle through every possible social network on internet.

These policies are adapted when they join their graduation, and they continue even after they get jobs. Hence, there’s an unwanted blend of personal and work life that leads to security threats, an organization never faced in the previous decade.

“Today, we live a blended work-personal life,” Cisco Global Government and Corporate Security senior vice president John Stewart said. “The hackers know this, and the security threats that we encounter online such as embedded Web malware while visiting popular destinations like search engines, retailers, social media sites, and smartphone/tablet apps no longer threaten only the individual; they threaten our organizations by default.”

“The darkest of the places don’t necessarily hide the scariest closets. Sometimes, they’re just camouflaged in reality. And they stay there unnoticed.”

Image Source: Gizmodo