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Samsung Going Thermonuclear, Apple Might Lose This Battle

Wow, how’s this for a comeback? Sure Samsung has already suffered a major blow against the lawsuit with Apple, but the Korean tech giant isn’t going to back off because of the pressure. A new report has confirmed that Samsung will immediately sue Apple if the next iPhone will utilize any sort of long-term evolution (LTE) technology. Apparently Samsung is pointing its guns full force on Apple after this case. Things really are about to get thermonuclear.

As you probably known, the Korean tech company, Samsung Electronics has been a huge player when it comes to the development of 4G LTE technology. Thus the company holds quite an arsenal of relevant patents, that actually equate to 10% of all LTE patents in current existence. If we consider that the Cupertino company, Apple, has already launched its iPad with LTE technology, it’s almost guaranteed that Apple’s upcoming iPhone 5 will be featuring that same sort of connectivity. Of course, is Samsung goes forward with this, hopefully it won’t backfire on them.

There’s only one problem. This is going to be extremely difficult for Samsung Electronics to pull off, that said, it’s not as easy as people are making this LTE lawsuit sound. LTE technology is a market-wide standard, which means that Samsung’s arsenal of LTE patents could very well (and probably will) be subject to FRAND (Fair, Reasonable, and Non-Discriminatory) law. Whatever ends up happening though, if Apple chooses to incorporate LTE into the iPhone 5, things are about to get thermonuclear in the courtroom after its launch.

Samsung earlier made a internal memo saying this:

We initially proposed to negotiate with Apple instead of going to court, as they had been one of our most important customers. However, Apple pressed on with a lawsuit, and we have had little choice but to counter-sue, so that we can protect our company.

Certainly, we are very disappointed by the verdict at the US District Court for the Northern District of California (NDCA), and it is regrettable that the verdict has caused concern amongst our employees, as well as our loyal customers.

However, the judge’s final ruling remains, along with a number of other procedures. We will continue to do our utmost until our arguments have been accepted.

The NDCA verdict starkly contrasts decisions made by courts in a number of other countries, such as the United Kingdom, the Netherlands, Germany, and Korea, which have previously ruled that we did not copy Apple’s designs. These courts also recognized our arguments concerning our standards patents.

History has shown there has yet to be a company that has won the hearts and minds of consumers and achieved continuous growth, when its primary means to competition has been the outright abuse of patent law, not the pursuit of innovation.

We trust that the consumers and the market will side with those who prioritize innovation over litigation, and we will prove this beyond doubt.

 

They are definitely trying to prove they side with the consumers. Is anyone ready to gear up for another epic saga in the San Jose, California courts?
Any thoughts on this new litigation?