Last year as we headed into Google I/O, one of the biggest things we were looking forward to was the official announcement of Google Music. Sure enough by the end of the first day of Google IO we were all downloading Google Music and started uploading our tunes.
One of the big differentiators between Google Music and other online music services is their digital locker. Google Music allows you to upload your music library to the cloud so that you can play your tracks later. In some ways this is great for me personally as I’ve been a dj over 20 years and I have a lot of white label remixes, mash-ups and 12″ singles I’ve imported to mp3 that you just can’t match with services like iTunes.
More after the break
The downside to Google Music was you could only do 20,000 songs. Now that may seem like a lot to some people, but again I’ve been a dj nearly 25 years and have a music library of music I own with over 70,000 songs and remixes.
Picking the 20,000 songs I wanted was a hassle. But I got past it.
I found streaming songs down from my personal library to my Android phone was a bit cumbersome as well. I’d get little time outs and hiccups. Finally I wrote it off altogether. Others said I was crazy but it was ten times easier for me to customize folders like I always have and more them over to my phone when I wanted to hear them.
I still have those 20,000 songs in the cloud and from time to time I give Google Music another chance but it never really worked out for me personally.
Well… It seems like it may not be working out with many as Google has reportedly told their 3 (out of four) record label partners that “customer adoption and revenue are below what they expected” according to this report from Greg Sandoval at Cnet
On the upside if Google were to convert just 10% of their 200 million plus Android users to Google Music they’d have a pretty solid base of users. In contrast, nearly 100% of all iOS users use Apple’s iTunes service, as that’s the way you get songs onto an iPhone.
With the announcement of the iPhone 4S Apple unveiled a new product that allows you to have itunes scan your personal library and then you can stream songs you already own to your device. If Apple doesn’t have it, it uploads the file for you to listen to later. The downside to this is that Apple does charge $25 a year for the service.
Google says that their Google Music service will improve after the launch some consumer home entertainment products, later this year.