Comscore just released a 69 page study called “It’s a Social World: Top 10 Need To Knows About Social Networking and Where it’s Heading.”
This startling report showed the trends of many countries across the globe and the impact that people are having on social networking.
The United States is one of the most active countries when it comes to social networking. According to ComScore there are a 188.5 million American’s over the age of 15 online. Of those 188.5 million Americans, 185.2 million of them are using social networking sites. That accounts for 98.3% of active online Americans.
The study goes on to say that American’s spend about 16.8% of their online time using social networks, which accounts for 6.9 hours.